Several days ago, we purchased an advertisement from http://www.craftcult.com/ . The ad cost us only $15, and for four days, four of our pieces would rotate through the website’s “carousel.” (Check out craftcult to see what I mean. It’s right at the top.) We were worried, of course (never having advertised online before), that we could get nothing from the ad. Our jewelry pieces tend to only cost $15 at average. So if we sold once piece due to the ad, we would only be paying off the price of the ad (in fact, we wouldn’t even be paying off that since Etsy.com takes a percentage of the $ from your sale). So…we were worried.
Our Pride and Prejudice Journal we advertised on Craftcult
And we haven’t made a sale from the advertisement.
But we might. And that’s the key. We got many more hearts for each of the items we advertised. Hearts means that an individual “favorited” our item so that they may look at it later. I always heart something before I buy it.
The Pretty Little Rosebud Hair Clip, also advertised
All in all? Go for it, if you’re considering purchasing an advertisement spot. Just think about what the benefits might be of the advertisement (even if they may not be explicit or apparent). Plus, it couldn’t hurt now that the Christmas season is almost upon us!